Have you ever wanted to see how random visitors are using your site? Well, I always wanted to & this post is all about that. But before I tell you about this amazing tool, let me quickly tell you about one important term that anyone who works online should know. i.e. Conversion Optimization
Conversion optimization is the system to increase the percentage of users to take any desired action on your site.
From past few months, I have been focusing on tracking users behavior on my site & making changes accordingly. I have been using SumoMe for tracking Heatmap & content analysis. I always wanted to see how users are interacting with my content.
Recently, I came across a great tool called Inspectlet, which let any website owner see how visitors are using their site. It’s not like this tool is the first of it’s kind as I have used such tools in the past but this one is pretty easy to use & anyone can start using it in literally 5 minutes.
This post is not a review rather a hands-on experience with Inspectlet. So, let’s get on with learning about another must have conversion optimization tool for every website owner.
Getting started with recording users behavior on your web page: Inspectlet
With this tool, you can record users session, track heat map that includes (Scroll, Click & Eye-tracking heatmaps). It’s like watching individual visitor use your site as if you’re looking over their shoulders.
I got to know about Inspectlet from Producthunt & for the moment, I thought this tool is going to cost a bomb. But I was surprised when I checked their pricing page, as the pricing was nominal & to get start with they are offering a free plan which let us record 100 sessions.
Another problem which I often face when using a new tool is integration. Well, that was also easy as all I needed to do was add few lines of javascript code & that’s it. The JavaScript loads asynchronously in a non-blocking fashion, meaning that it’s loaded while your other page resources are loading. It doesn’t delay visual page rendering, nor does it delay the javascript document ready or onload event, so your users see absolutely no difference in performance.
After adding the code, it’s a good idea to flush your cache. Now, once that is done you should be able to start seeing the session recording right away.
In the above screen, you can see in total 55 sessions are recorded. I have created this video to show you how the session recording looks like (No sound in the video)
You have a choice to record users session on particular pages & this is pretty useful when you are optimizing your sales funnel or an important landing page.
To configure the page you wish to track, click on the dashboard & select ‘Targeting” option to configure.
Depending upon the kind of website you are running, this tool can do wonders for you. So, go ahead & try Inspectlet.
Do let me know how was your experience & feedback of this tool. If you know of similar tools which let us record users session, do share with us in the comment section below.
Source : http://www.shoutmeloud.com/inspectlet-record-users-screen.html
Google has recently launched new tool called “Keyword Planner” after
the coming month, keyword tool will replaced with keyword planner. there
are many good features available, The new keyword planner is designed
to make it easier for advertisrs to create new campaigns and ad group
from within the planner. we can use it freely, like we used keyword
tool. but it only available for those who logged into AdWords.
